One of the most significant changes of the skin as we age is increased dryness. The hormonal changes that accompany aging, such as reduced estrogen levels, can accentuate this. Mature skin tends to be dry and tight, with a rough, wrinkled texture and a dull appearance. This can be attributed to a reduction in the water content of the uppermost layer of the skin, a decrease in intercellular lipids, and a decrease in sebum secretion, all of which are needed for skin to stay soft, supple and smooth.

The primary concern for women with mature skin is moisturization. Many women find that when they reach menopause the moisturizer that they have used for years is no longer enough - their skin can still feel dry and tight. Mature skin has a greater need for good daily skin care, including mild cleansing and rich moisturization.

Recognizing the special needs of mature skin, LINACARE has created LINACARE Transforming Face Cream for mature skin that delivers more moisture, nourishment and protection. It is designed to optimize mature skin, leaving it looking and feeling radiant and revitalized. Regular use will visibly improve the appearance and texture of your skin.